Flute
2025–present
Head of Product
Product strategy, org design, and operating model. Previously VP Product for payment platform and developer experience.
About
Greenwork Consulting was founded by Damon Williams, who currently serves as Head of Product at Flute, a PE-backed SMB fintech. At Flute, Damon shapes product strategy, product org design, and product operating model among other accountabilities.
Before Flute he built and ran product organizations at a $26B health system, a PE-backed SaaS platform, Electronic Arts, and PayPal. The work he is proudest of tends to be the least visible: org structure, job ladders, performance criteria, and the training that moves a team from delivering projects to owning products.
Damon holds a degree in electrical engineering from the University of Texas at Austin and is the sole author of Pro PayPal E-Commerce (Apress, 2007). Between 2008 and 2020 he led more than 300 seminars on leadership and personal development. He lives in Roseville, California with his wife and two daughters.

Track record
2025–present
Head of Product
Product strategy, org design, and operating model. Previously VP Product for payment platform and developer experience.
2019–2025
Associate Vice President, Product Management
Led team of 15 and shipped multiple applications highlighted by Ascension One, a 4.8-star app serving millions of patients and billions of records.
2017–2019
Product Director
Launched the self-service channel that cut acquisition cost by 20% and compressed onboarding from thirty days to thirty minutes. The company was acquired by Fourth.
2013–2017
Senior Product Manager
Identity, e-commerce, telemetry, and social gameplay services used by more than six thousand developers across twenty-plus studios.
2004–2013
Product / Program Manager
Helped pioneer the PayPal Developer Program and led product for the x.com developer portal. Instrumental in launching PayPal's first integration center.
How we work
Engagements start by watching how the work happens rather than reading how the process document says it happens. Then we build something small and real early, so you are reacting to a working thing instead of a hypothesis.
And if we think you are solving the wrong problem, we will say so. That is most of what you are paying for.
Next step
Describe the situation and we will tell you whether we can move it. If we are not the right fit, we will say so.